I founded ESSEN in 2016 as a response to a fashion cycle that overproduces more than it carefully crafts, chases trends more than it determines classics, and wastes more than it sustains.
ESSEN encourages people to buy less, choose better and wear longer. I aspire to simplify women’s wardrobes, by helping them consider what they really need and edit out excess. That’s where the name comes from – essentials.
I’ve created a permanent collection of no-compromise staples – timeless classics that are reimagined in new ways that feel chic without any effort.
With a permanent collection, moving away from traditional seasons and not being focused on the fashion calendar, I can take all the time I need and there’s no limit to the resources I can invest in my designs. So I take it slow, developing, testing and then releasing one key staple at a time.
My ambition is to create a footwear brand that upholds a more conscious pace and process and does no harm when it’s produced or when it’s consumed.